Custom Labels – Use Them Creatively
Labels can be used in many ways, but they are most commonly used to display the most basic information about a company or product. However, custom labels can be made to be an effective advertising tool and can be displayed attractively. Labels can be made in all sizes and in a variety of shapes. They can have a full color display with attractive graphics and witting slogans. Some unusual shapes that you can use for a label are ovals, circles and squares rather than the usual rectangles. You can also have them cut into funny and unconventional shapes which are sure to catch the customer’s attention.
Use them everywhere
You can use them as packaging labels also and use them wherever you want to. You can paste them on boxes, packages, letters, and other products or even on your desk. You can paste them on mugs, calendars, envelopes and any other item. You can use them to advertise your products by sticking them on promotional materials and when you print all the important information on them, they turn into a compact brochure. They can be distributed to all customers and stuck in unconventional places. The idea is to make a small thing like a label, speak a thousand words.
Unusual finishes
You can get a clear backing for your labels which will add a unique touch, especially when you want to stick them on windows. You can also get them in other unusual finishes when you print them on a gold or silver foil. To really catch the customer’s attention, you can get fluorescent finishes. You can get your desired shape by having them die-cut and while this may be a little bit more expensive than conventional shapes, the end result is well worth it. People love to look at unusual things and when they receive packages with an unusual custom labels, they will remember it for a long time.
Make them count
Do not just make packaging labels with ordinary information but make them in such a way that they really catch customer’s attention. They should be aesthetically pleasing while putting across a powerful message to your customers. Make them functional and decorative at the same time and you will save a lot of money. Don’t just settle for a label that is good enough, make sure it has the look and impact you want.
[5/6/2014]